When resources are tight and fast growth is needed, effective business development and marketing are critical. Jennifer Andrews and Erica Sosnowski share top tips to better align your business’s BD and marketing efforts, whether you have a small team, outsourced contractors, or a mix of both.
Read MoreBD is an essential ingredient for growth. Here's what to consider when deciding between the two so you’re set up for success – and why outsourcing is the winner for many life science organizations.
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